The study of business matters. Learning how to build or do business better matters. Better business models and processes, a better fit between people and tasks, improved productivity, better decisions and better regulatory and policy frameworks are just a few of the foundations we need to build a bridge to a better world. And therein lies our purpose. Ultimately a university's role is the betterment of the human condition. A scientist might do this by inventing a new vaccine or cure, a medical specialist a new procedure, an engineer a new device. The business scholar's purpose is no different. When you choose to study at the University of Auckland Business School you become part of the School's DNA and a member of the large networked community that provides the backbone to our business ecosystem. This network encompasses students, alumni, partner organizations and the New Zealand and international business and academic communities. Through our research centers and institutes as well as Velocity, The ICEHOUSE, Chiasma and the University's technology transfer office, UniServices - and the companies born of them, students and staff of the Business School are engaged in a variety of initiatives of real social and economic benefit to this nation.