The Gordon Ford College of Business is an applied college where students can expect their classroom experiences to reflect the real world. Through opportunities to hear guest speakers, network with business professionals, and work collaboratively with organizations on case studies, students will take what they learn in the classroom and apply it to real situations that require real solutions. These opportunities help students build knowledge as they build their resumes. Additionally, participating in honors-level courses, study abroad programs, and professional development activities enhance students' minds, souls, and spirits. With a balanced emphasis on teaching, research, and service, the highly qualified faculty of the GFCB strives for effective teaching, active student learning, and professional competence. At the Gordon Ford College of Business, faculty and staff not only know students' names, but we know their strengths, their weaknesses, and their goals so we can help them succeed.